Context Is

Engage your customers in relevant ways
wherever they are.

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Industry Solutions that Drive Results

Mobile is now the first screen and requires mobile-first marketing solutions. We are a cross-industry solution that helps you fully leverage mobile to reach your core marketing objectives. Let us help you drive brand engagement and profitability with our contextual mobile marketing platform.



Optimize mobile as a revenue channel by engaging, converting and up-selling your customers in real-time.

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Increase room bookings and food and beverage revenue for guests and non-guests alike.

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Align your marketing strategies to drive foot traffic and mobile purchases.

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Combine your loyalty databases with real-time contextual data to drive point earnings and redemptions.

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The Contextual Mobile Marketing Platform

Reach your customers at moments of impact via highly targeted, trigger-based campaigns. Dynamic mobile campaigns can be near to impossible to set up and manage. We make it easy.

Advanced Audience Segmentation

Create audience segments that refresh dynamically based on the customer’s context.

Comprehensive Data Aggregation

Enrich context with CRM data, partner data and out of the box data sets from MobileRQ.

Real-Time Reporting

Monitor your campaigns by analyzing clicks, views, and conversions as they happen.

Time & Event-based Campaigns

Pre-schedule or set event-based in-app content or push messages.

Dynamic Customized Content

Upload your own creatives and deliver content that is pertinent to user’s context.

Flexible Integration

Reduce time to market with our native iOS and Android SDKs for your mobile apps.

About MobileRQ

MobileRQ’s mission is to help our enterprise customers drive loyalty and revenue by creating the most engaging and relevant mobile experiences for their customers. The RQ in MobileRQ stands for the Relevance Quotient. Many messages will match a user’s context, but mobile devices only have a limited amount of screen real estate to display them. Using intelligent analysis of the messages, the user, the user’s context, and previously explored messages, MobileRQ assigns a Relevance Quotient to each message. The higher the RQ, the more likely the person will find a message to be relevant and engaging thereby delivering the most personalized experience for each user.


MobileRQ was founded by two industry veterans with deep domain expertise in mobile and real-time data architectures. We’ve built a top-notch team who is passionate about mobile relevance. If you’re interested in joining us, we’d like to hear from you.

Tyler McKinleyCo-founder & CEO

Tyler McKinley

Co-founder & CEO

Tyler has been in mobile development for more than ten years. Tyler co-founded Prototype Studios, his first company in 1994 which developed advanced industrial prototype visualization methods using Silicon Graphics workstations. In 1999 he joined Digimarc to help lead the deployment of advanced data hiding technology to prevent counterfeiting of currency around the world. He co-founded ZuluTime in 2006 which develops indoor location technology for smartphones allowing the same location experience that GPS provides to the in-store shopper experience. Tyler co-founded MobileRQ in 2012 recognizing the clear value of enhancing the traveler’s experience through relevant, engaging content on the smartphone. Tyler has a passion for travel and the ways that mobile can enrich this experience.

Darin GlattCo-founder & CTO

Darin Glatt

Co-founder & CTO

Darin is a Big Data veteran with deep experience building large-scale systems for analyzing data at rest and data in motion. Most recently he was the Principal Application Architect for iovation where he developed a real-time fraud detection and prevention SaaS that tracks the online reputation of nearly one billion web and mobile devices. Always searching for the right technologies to build scalable platforms, he has successfully delivered solutions using Apache Cassandra, Redis, PostgreSQL, ActiveMQ, Hadoop, and Oracle.

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Get in touch with us

Interested in optimizing your mobile strategy for enhanced loyalty and product sell through? Contact our team to get a free demo of our contextual mobile marketing platform.


308 NW 11th Avenue, Second Floor
Portland, Oregon 97209
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USA: +1 (503) 345-7500
USA Toll Free: +1 (888) 276-2651
Hong Kong: +852 6650 5639